Matt is the lead analyst for Analysys Mason’s Mobile Broadband research programme, which explores the key issues affecting the evolution of this critical new market. He has over 10 years of experience at the cutting edge of telecoms strategy research and consulting. His career in the industry has included a market-intelligence and strategy role with Hutchison 3G UK (3 UK), and five years as a Senior Analyst and Program Manager with Yankee Group. Matt is a well-respected commentator on the mobile industry. He has an MSc in Telecommunications from University College London.
In June 2009, Nokia and Apple went head to head with the launches of their flagship handsets, the N97 and the 3G S, respectively.
In Europe's growing mobile broadband market, MNOs have focused on acquisition. To ensure success, they must also give consideration to retention.
In the pursuit of the consumer mobile broadband market, many MNOs have overlooked the valuable SME and SOHO segment. This Perspective examines MNOs' approaches to SME and SOHO propositions and recommends the best way to achieve the vital differentiation between these and consumer offers.
On the 10 June 2009, Matt Hatton will be addressing the Open Mobile Summit in London on the subject of Beyond the handset: connected devices in a mobile broadband world.
The availability of user-friendly devices has been one of the major drivers of the mobile broadband market. As the market grows, devices will evolve and this will have significant implications for mobile network operators. This report examines the mobile broadband device market and forecasts its evolution over the next five years.
