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Enterprise services remain challenging for KPN, but the trends are positive

Tom Rebbeck Research Director, Enterprise and IoT

"KPN is doing as much as any European operator to reinvent its enterprise offer, but it needs to balance new initiatives with the core business at a time when improving basic metrics remains challenging."

The location of KPN’s 2018 analyst day, a former warehouse in Rotterdam’s dock, felt carefully chosen. It is home to the KPN-sponsored IoT academy, and is also occupied by drone, composite and even skateboard companies. This change from the typical corporate setting conveyed the impression of KPN acting a little differently.