The Central and Eastern European telecoms market: trends and forecasts 2009–2014

  • Rupert Wood
  • Principal Analyst
  • Stephen Sale
  • Senior Analyst
  • Yanli Suo-Saunders
  • Senior Analyst
  • Hilary Bailey
  • Senior Analyst
“The value of telecoms services in Central and Eastern Europe contracted sharply in 2009 and, partly as a result of this, services have undergone very rapid price erosion. We anticipate that long-term volume growth should allow the total value to stabilise over the next five years.”

The Central and Eastern European telecoms market: trends and forecasts 2009–2014 draws on Analysys Mason’s core forecasts for Central and Eastern Europe. It analyses the most important trends that are now affecting fixed and mobile telecoms services and assesses the impacts of these trends over the next five years. In particular, it assesses the impact of the recent economic downturn and the lasting effects that this will have on the market.

The forecasts on which this report is based take a holistic view of the retail telecoms service market. The report explains the current and predicted interaction between fixed and mobile voice and data, between legacy and IP platforms, and between handset and PC-based services, and how this will affect their medium-term value. The report also explains the differences in the way that telecoms services are developing in the individual country markets covered.

The Central and Eastern European telecoms market: trends and forecasts 2009–2014 answers your key questions:

  • What long-term effects will the recession have on retail telecoms services?
  • What share of GDP will telecoms services capture?
  • How much of the contraction in revenue can be attributed to market maturity and how much to the economic downturn?
  • Where are the most promising growth areas?
  • How quickly will 4G services and FTTH develop?
  • How quickly will the contract segment of the mobile handset service market grow?
  • Is there still room for growth in mobile voice, or will price erosion wipe out increases in volume?
  • How much more room is there for revenue and subscriber growth in fixed broadband, and how much additional value will be contributed by broadband value-added services?

The data annex of Analysys Mason’s The Central and Eastern European telecoms market: trends and forecasts 2009–2014 presents comprehensive forecasts for the following countries: Bulgaria, Czech Republic, Estonia, Hungary, Latvia, Lithuania, Poland, Romania, Russia, Slovakia, Slovenia, Turkey and Ukraine. Aggregated data for the region as a whole is also included. This value also includes the following markets that are not modelled individually: Albania, Belarus, Bosnia, Croatia, Macedonia, Moldova, Montenegro and Serbia (click here).

The Excel download includes forecasts for connections as well as total and retail revenue for the fixed and mobile markets and the market overall. All revenue information is provided in the local currency unit (LCU), euros (when this is not the local currency) and US dollars. The forecasts for connections (and sites, in the case of fixed services) and revenue are split in the following manner.

Mobile services Fixed services
Market segment: prepaid and contract, business and residential Market segment: business and residential
Technology generation: 2G, 3G and 4G Service type: voice (PSTN/ISDN and VoIP), broadband (DSL, cable modem, residential FTTB and other broadband technologies (the number of residential IPTV connections is also provided)), business network services.
Service type: handset voice, handset messaging, handset content and data, mobile broadband and M2M
The three types of breakdown are performed on both retail and total services revenue, which enables us to include both ARPU and ASPU information. The forecasts also include total service revenue for all fixed services, including and excluding wholesale revenue.