MVNOs are becoming a key issue in an increasing number of growth markets. Regulators, existing operators and potential new entrants need to be mindful of experience from developed markets and be ready for the challenges that lie ahead.
MVNOs in growth markets: challenges for regulators and operators draws on experience from European markets to consider the potential for MVNOs in countries around the world where they have not yet been launched. The report examines the regulatory aspects surrounding MVNO entry, including the case for licensing MVNOs, and what market impact they may have. It also considers how mobile network operators and new-entrant MVNOs can achieve success in a growth-market setting.
Key questions answered in this report include:
- Is there evidence that MVNOs lead to lower tariffs in a market? And if so, how can regulators best ensure that the introduction of MVNOs brings about these competitive benefits?
- Could MVNO licensing be a substitute for licensing mobile network operators in lower-income markets?
- What are the key success factors for MVNOs and who is most likely to fulfil these criteria?
- How can mobile network operators in growth markets best use MVNOs?
