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Wireless network traffic in Asia–Pacific: forecasts and analysis 2013–2018

Rupert Wood Research Director

In the price-sensitive markets of Asia, Wi-Fi providers have an opportunity in the next 2 or 3 years to disrupt the plans of mobile operators.

Asia–PacificMobile data is set to grow at a much faster rate in the countries of emerging Asia–Pacific than in the rest of the world. Mobile data usage in developed economies in the region is already higher than anywhere else. This uniquely granular report assesses why the Asia–Pacific region generates so much interest, the key supply- and demand-side differences between individual markets, the current and future constraints to growth, and the future of Wi-Fi in the region.


This report provides:

  • 5-year forecasts of wireless data traffic in two regions (emerging Asia–Pacific and developed Asia–Pacific) and in 13 selected countries (Australia, Bangladesh, China, Hong Kong, India, Indonesia, Japan, Malaysia, Pakistan, Singapore, South Korea, Taiwan and Thailand)
  • analysis of the key trends in, and drivers and inhibitors of, data traffic
  • a dataset that covers:
    • cellular data: data delivered over mobile (cellular) networks to handsets (typically smartphones), mid-screen devices (typically tablets), to USB modems, routers and other standalone data devices, and to M2M devices
    • Wi-Fi data: data delivered over private Wi-Fi connections (at home or place of work) to handsets and mid-screen devices, and data delivered to all devices using public Wi-Fi connectivity.
  • an assessment of the enablers of future capacity on wireless networks
  • an analysis of the trends in private and public usage and their effects on the use of cellular and Wi-Fi connectivity.

Geographical coverage

The following companies are mentioned in this Report.

  • Australia
  • Bangladesh
  • China
  • Hong Kong
  • India
  • Indonesia
  • Japan
  • Malaysia
  • Pakistan
  • Singapore
  • South Korea
  • Taiwan
  • Thailand

Data is provided for the following regions.

  • Developed Asia–Pacific
  • Emerging Asia–Pacific


Data coverage

The following major KPIs are included in the data annex that accompanies this report.

Cellular data

Total volume and average usage for:

  • handsets
  • mid-screen devices
  • USB modems and routers
  • M2M.

Traffic split by public and private usage.


Wi-Fi data

Total volume and average usage for:

  • handsets
  • mid-screen devices, split by mobile-connected and Wi-Fi-only devices
  • laptops (public Wi-Fi connectivity only).

Traffic split by public and private usage.


Wireless network traffic in APAC


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