The global telecoms industry is constantly evolving. We have been analysing the industry for 20 years. In that time, we have thoroughly documented all, and predicted many, of the major changes – and are continuing to do so.
Whether you are working in, leading or simply following the telecoms market, you need an independent perspective on issues, technology and trends.
For this reason, we publish free industry opinion and commentary each week through Insight.
I am pleased to use this issue of Insight to introduce OSS Observer, which Analysys Mason acquired on 26 June 2008. Later in this edition, Larry Goldman, one of the founders, sets out his...
At the Mobile Marketing Forum held by the Mobile Marketing Association (MMA) in New York last week, the audience heard a series of interesting presentations from brands experimenting with mobile advertising and marketing, from the agencies who conceive the advertisements, and from...
Europe is now facing the long-awaited mobile data-wave. In Central and Eastern Europe (CEE), mobile broadband (accessed either via a USB modem or using a datacard) is widely available and has been rolled out at a pace often exceeding that in Western Europe, and there are...
Vodafone’s reported, but unconfirmed, intention to acquire Tiscali raises a whole series of questions in a market place that seems short on clear strategic answers.
So, it is official. France Telecom has made a ‘friendly’ USD46.4 billion bid for TeliaSonera, following weeks of speculation. TeliaSonera has rejected France Telecom’s initial valuation but I'm sure that this isn't the end of this issue …
When Apple launches its 3G iPhone, the company has an opportunity to have a significant impact on the mobile TV market. The iPhone could provide a compelling mobile TV and video proposition before...
As the more developed mobile markets mature and saturate, mobile network operators (MNOs) are increasingly looking to emerging markets to drive growth. Given the current turbulent world economy, exploring growth prospects in these markets might appear to be risky. However...
Many mobile operators already offer TV and video services carried over their 3G networks. Concerns about network capacity and quality of service are driving operators to combine 3G networks with dedicated mobile broadcasting networks (such as DVB-H and MediaFLO), but these are not the only ways in which mobile TV content can be delivered
Mobile operators have focused on becoming successful content service providers during the past five to six years to avoid being marginalised into mere ‘bit pipe’ providers. They have invested heavily in building own-branded portals (such as Planet 3 and Vodafone live!) and have attempted to operate across many areas of the content value chain...
Residential telecoms operators, broadband service providers and TV providers are launching multi-play bundles aiming to strengthen their market position. So far, most operators have offered double- or triple-play bundles such as mobile phones bundled with broadband, or TV bundled with fixed-line phone and broadband. The logical extension is to offer...
