Seizing the opportunities from enterprise mobility

  • Dr Mark Heath
  • Analysys Mason Associate
“While most mobile operators are focused primarily on the consumer market, mobile services are becoming increasingly vital to enterprises. We show that there are substantial opportunities for mobile operators that can find a way through the complexity of enterprise mobility to offer solutions ranging from voice and email to mobilisation of corporate applications.”

Product overview

 

Mobile operators are finding it increasingly difficult to increase both voice and data ARPU in the consumer market and enterprise mobility may offer a more effective way to augment revenue. This report examines the broad scope of enterprise mobility and shows that it is a highly complex area, involving a diverse range of players, technologies, applications, terminals and end users. The report shows how mobility has substantial value in the business world, bringing with it benefits including greater productivity, shorter time to market and increased competitiveness.

The report assesses the current state of enterprise mobility, revealing how today’s solutions fail to meet all the needs of the business community, and considers the threat of mobile operators being marginalised by new competitors. Mobile operators need to act now in order to deliver comprehensive solutions to enterprises before others do. The report provides a thorough overview of the challenging requirements of enterprises and identifies the issues that mobile operators need to address. It also considers how a number of important developments, including indoor base stations and IMS, will bring essential capabilities to cellular networks, if mobile operators shape their development appropriately.

The report defines clear actions that mobile operators, solution vendors and enterprises should take in order to seize the opportunities in enterprise mobility.

Seizing the Opportunities from Enterprise Mobility answers your key questions:

  • What are all the elements of enterprise mobility and what value could it bring to an enterprise?
  • What are the mobility requirements of enterprises? What applications need to be delivered?
  • Where are we now? To what extent have wireless systems been implemented in enterprises, and what applications are being used? What solutions are offered by whom? What are the barriers to and enablers of significant further adoption of enterprise mobility solutions? What are the realistic opportunities for mobile operators in this area?
  • Will new developments in technology significantly boost the prospects of mobile operators? What benefits will indoor base stations and IMS bring and what impact will these have on the ability of mobile operators to offer complete enterprise mobility solutions?
  • What are the actions that need to be taken by mobile operators and others to seize the opportunities from enterprise mobility? Which customer segments should they target? What partners do they need? What should they do first?
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