Mobile broadband is an exciting and rapidly evolving sector of the telecoms industry. It is radically changing the way that end users access applications and services, and its increasing affordability has led to swift take-up. Mobile broadband promises to offer operators a significant revenue stream, but competitive product positioning is critical.
To enable fixed and mobile operators to benchmark and competitively position their data tariffs, Analysys Mason has developed a pricing study that tracks mobile operators' consumer and business tariffs in 27 European markets.
For each service, the pricing study provides information on the:
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technology employed
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target customer
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data speeds
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monthly charge
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activation fee
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minimum hardware cost
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volume of data or amount of time included
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cost for excess data or time
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prepaid charge (if applicable).
Analysys Mason also produces a Fixed Broadband Pricing Study (click here for more information).
For more information on our pricing studies or our market intelligence services, please contact our Sales and Customer Services Team.