Analysys Mason's research service covers consumer and enterprise services, as well as the software, infrastructure and technology underlying those services. Our programmes offer a mixture of qualitative and quantitative market intelligence. The result is an essential resource for strategic planning, investment, marketing and benchmarking.

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    Our research clients receive an unparalleled depth of industry-specific insights, garnered from more than three decades of experience with more than 350 clients.

    What sets us apart

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    You can benefit from our expertise and insights by subscribing to a programme or buying a specific report.

    How to buy

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    Our experts, in consulting and research, help shape clients' understanding of the future so they can thrive in these demanding conditions.

    Our Experts

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Companies should consider many factors when selecting a research company. There are four principal reasons why Analysys Mason is the best solution for your research needs.

We are telecoms specialists

We are proud that our knowledge and expertise are harnessed around telecoms. Our research clients receive an unparalleled depth of industry-specific insights, garnered from more than three decades of experience with more than 350 clients.

We offer unmetered access to our analysts

Analysys Mason understands that companies want more than reams of data from a research provider (although we have plenty of that). Companies invariably need strategic interpretations of the data, and active advice on what the figures mean for their business. We consider ourselves to be a research partner as well as a research provider. All of our subscription research programmes offer access to our analysts, via phone or email, for client-specific interpretations of our reports, viewpoints and data. It’s all part of the service.

We have a rigorous methodology and real data

Our research division has access to a massive range of data, content and intellectual property that provides cutting-edge insights and critical thinking to the telecoms industry. Three elements form the bedrock of our research acumen.

  • Data: we have access to more than 13 million data points gathered over more than three decades of consulting and research work.
  • Content: our extensive list of reports, forecasts and assessments is the envy of the industry.
  • Intellectual property: our content is backed by Analysys Mason’s consulting division as well as our dedicated research analysts. Collectively, this represents 250 of the sharpest minds in the telecoms industry.

We offer a flexible engagement model

Our research portfolio is separated across 25 programmes that cover the complete depth and breadth of the telecoms sector. Each programme has an annual set of deliverables, which can include:

  • reports: in-depth, strategic analysis of a particular topic, often accompanied by primary research and forecasts
  • viewpoints: detailed analysis of a particular industry trend
  • comments: insightful thought leadership based on recent events or issues
  • trackers: regularly updated databases of valuable information on a particular subset of the industry.

All of our research is characterised by our intellectual rigour and the traceability of our datasets. Our reports include insightful overviews, executive summaries and recommendations, and they are published alongside the specific, detailed and fresh datasets that informed these opinions.

Contact us to find more about how we can help your business or organisation.

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Webinars

We regularly host webinars covering the key industry topics and the challenges facing organisations in the TMT sector.


Service assurance multi-client briefing 2012

28 November 2012

 

MENA telecoms markets: trends, forecasts and opportunities for growth

5 December 2012

 

'Big data': turning insight into profit

12 December 2012

You can benefit from our expertise and insights by subscribing to a programme or buying a specific report. You can also purchase customised research and analyst engagement.

Subscription

A subscription contract offers clients access to one or more programmes for one year. Within a 12-month cycle, each programme will have a set number of deliverables (outputs), such as reports, comments, viewpoints and trackers. Clients have the flexibility to choose which specific programme or combination of programmes will best suit their needs or interests.

Single-copy purchases

We understand that you may not want an entire year’s worth of output from a research programme. By purchasing a specific report for a one-off fee, you can watch your budget and select the content that is most pertinent to your needs. Many of the programme deliverables are available to buy online in our Knowledge Centre.

Custom research

Analysys Mason’s Custom Research team undertake specialised, bespoke research projects for clients. The division offers tailored investigations and answers complex questions on markets, competitors and services with customised industry intelligence and insights.

All of our research is coupled with complimentary phone and email support from the analysts, as well as all the underlying raw data, so you can undertake your own analysis, and see how we formulated our opinions.

Analyst engagement

We provide ongoing analyst support for our reports and research deliverables to all our clients, free of charge. However, in some cases, regular, fast-response access to our analysts may be required, to provide further depth on related topics or on the specific implications of our findings.

Analyst engagement hours offer the opportunity to tap into our analyst team for further drill-downs specifically for your company, on key market questions, delivered via quick turnaround written responses, discussions, presentations, webinars or white papers.

Analyst engagement hours can be purchased as an add-on component to a subscription contract.

Contact us to find more about how we can help your business or organisation.

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Contact us to find more about how we can help your business or organisation.

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Our coverage areas

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    Review all of our existing programmes and offerings.

    All Programmes

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    Analysis of consumer trends in the broadband, voice and mobile applications markets.

    Consumer services

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    Insights into opportunities for compelling business offerings in the converged ICT world.

    Enterprise services

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Consumer services in the TMT sectors are characterised by dynamic change, rapid innovation and fervent competitiveness. Strategies, issues and trends continually evolve. Garnering external advice about the latest developments is no longer just desirable for TMT companies – it's an essential component of business strategy.

Consumers are better informed and have recourse to more products and services than ever before. Moreover, consumer behaviour is continually evolving as new products hit the market, and the digital generation is now composed of very active consumers.

Our consumer services programmes offer pertinent consumer data, reports on market trends and active advice on how to maximise opportunities in an evolving marketplace.

 
 

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This research practice covers trends, traits and opportunities for compelling business offerings in the converged ICT world. This area of our research business is growing fast, as small and medium-sized enterprises (SMEs) have a number of unique TMT product and service challenges.

Technological developments such as cloud and machine-to-machine (M2M) services are hugely hot topics for enterprises. This research practise is led by Steve Hilton, who has more than 20 years of experience in business-to-business TMT issues.

 
 

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    Comprehensive, trusted data and insight into major operators and key regional markets.

    Regional markets

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    Analysis of major technology developments in the fixed and mobile telecoms markets.

    Network technologies

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    Real-world advice on the software system strategies needed to produce business benefits.

    Telecoms software

    strategies

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Along with the wide range of multi-market trends and topics within TMT, there is a unique range of issues and characteristics for each specific regional market. The TMT landscape in Europe, for example, is completely different from that in the Middle East and Africa, which again is very different from Asia-Pacific.

Our range of regional market programmes delve into the unique challenges and opportunities of specific geographical regions around the world. The research is headed by experienced consultants who live in the regions in which they are researching, across the network of 12 Analysys Mason offices worldwide.

 
 
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M-health has great potential in GCC countries, but monetisation remains a challenge By Karim Yaici | 22 May 2013, Article

Several mobile operators at The Mobile Show Middle East demonstrated mobile health (m-health) services that aim to help address the rise in preventable chronic diseases. This Comment discusses the opportunities in, and obstacles to, providing and monetising m-health services in the Gulf Cooperation Council (GCC) countries.

USD 499.00
Qatar telecoms market report 2013 By Roz Roseboro | 21 May 2013, Country report

This country report provides an overview of the major telecoms market indicators and market players in Qatar. It also includes a market outlook, focusing on key trends such as: plans for fibre coverage of most of Qatar by 2015; the potential emergence of real competition in telecoms markets; and mobile operators focusing on higher-income subscribers.

USD 999.00
Wi-Fi provider Fon and operators form partnerships: an assessment of the value proposition By Stephen Wilson | 16 May 2013, Report

Wi-Fi is becoming an increasingly important part of fixed and mobile operators' propositions. This Viewpoint examines the rationale and benefit for operators to partner with Wi-Fi provider Fon,  and provides information about operator–Fon partnerships in Europe, developed Asia–Pacific and Latin America.

USD 2499.00
FTTx roll-out and capex worldwide: forecasts and analysis 2013–2018 By Rupert Wood | 15 May 2013, Forecast report

The demand side for next-generation fixed access is rapidly improving, but the arguments for and against pure fibre architecture and hybrid fibre/copper approaches continue to be finely balanced. This report discusses these arguments and provides forecasts of coverage, take-up and capex for 6 types of FTTx technology in 47 countries and 8 geographical regions.

USD 7999.00
Singapore country report 2013 By Tom Mowat | 14 May 2013, Country report

This country report provides an overview of the major telecoms market indicators and market players in Singapore. It also includes a market outlook, focusing on key trends such as: the government's efforts to drive ICT development; and the close links between the pay-TV and telecoms markets.

USD 999.00

Contact us to find out about research programmes you can subscribe to.

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Issues and developments around networks and spectrum are of vital strategic importance to operators, vendors, regulators and investment firms.

Approaches with regards to such technologies as Wi-Fi, fibre, LTE and HSPA+ must be continually assessed as the demand for data grows.

Analysys Mason's Network Technologies practice dives deep into the trends, opportunities and threats with regard to every aspect of networks. As well as raw data sets and interpretative analysis and insights, companies can benefit from direct access to our principal networks analysts, who each have at least several decades of experience on the subject.

 
 

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Today's businesses are powered largely, and increasingly, by software – and telecoms businesses are no exception. Analysys Mason has identified four primary topics that will drive the communications service provider (CSP) software market over the next five years:

  • big data and analytics
  • customer experience management
  • operations transformations
  • the digital economy.

We are covering each of these topics in a new, dedicated strategic software research programme, replacing the single Telecoms Software Strategies programme formerly offered.

These new research programmes will provide both strategic and tactical advice to operators and software vendors that are looking to these new areas in order to drive increased revenue and customer satisfaction levels, while also increasing operational and capital efficiency.

The programme will examine the real-world operational steps necessary for software systems to produce these business benefits, through both subscriptions as well as customised research by leading analysts in this field.

 
 
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Customer self service: CSP architecture and case studies By Mark H. Mortensen | 1 May 2013, Strategic report

Customer self service evolved from self care as CSPs added new e-tailing features giving customers control, radically reducing costs and substantially increasing revenue for mobile and fixed operators. Self service is evolving further – into a 'customer control' branding point for the CSP - a major opportunity against the current disintermediation by handset manufacturers.

USD 4999.00
Customer experience management framework: how to retain subscribers and improve customer loyalty By Patrick Kelly | 25 April 2013, Strategic report

It is difficult for communications service providers to understand and measure customers' perceptions of their products or services because there are many touchpoints in the lifecycle of a customer relationship. This report uses case studies to explain the importance of customer experience management solutions in three phases of this relationship.

USD 4999.00
Telecoms software professional services: new services and virtualisation will drive CSP–supplier partnerships By Glen Ragoonanan | 2 April 2013, Strategic report

Evolving value chains have led to numerous telecoms software professional services (TSPS) models by communications services providers (CSPs) in order to reduce cost and improved efficiency. In this report, we investigate the value chain of TSPS models and its possible evolution as CSPs explore new services and business models.

USD 4999.00
Webinar – Integrated product/offer management: bringing automated personalisation to a multi-channel sales environment By Mark H. Mortensen | 27 March 2013, Webinar or presentation

To provide an excellent customer experience, and do so efficiently, CSPs need to integrate the systems and processes that support product creation, order creation and order execution, using product catalogue-driven configure price quote (CPQ). This webinar from Analysys Mason and Tribold describes the benefits CSPs get from such flexible product creation, order capture and handling.

This content is free to registered users. Login or register for a free account to access these resources.

Subscription required
MWC 2013: network function virtualisation and software-defined networking are cloudy, but cannot be ignored By Glen Ragoonanan | 13 March 2013, Article

Network function virtualisation (NFV) and software-defined networking (SDN) were hot topics at the Mobile World Congress (MWC). Cloud computing and network virtualisation were being positioned as a foundation for delivering new services. Cloud computing is relevant already, and we expect NFV and SDN to become mainstream in the next 5 years.

USD 499.00

Contact us to find out about research programmes you can subscribe to.

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    Insight into major players, technologies and systems infrastructure.

    Telecoms software

    markets

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    We deliver tailored research that addresses specific business needs for a wide range of organisations.

    Custom research

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In Telecoms Software research we evaluate the way communications service providers (CSPs)/network operators use software to enable services and support their operations.

We are uniquely focused on the telecoms, media and technology (TMT) industry, with the largest and most experienced team in telecoms software research.

We evaluate methods in telecoms software and the factors that are driving change. These evaluations are delivered in nine programmes that:  

  • evaluate strategic drivers
  • evaluate specific application areas 
  • pull together aggregate numeric measures.

Every programme combines analysis of CSPs' business factors along with numeric measures.

Our programmes help CSPs, suppliers and investors understand how changing factors in the telecoms software industry create challenges and opportunities from their perspective.

We also provide customised research that helps CSPs with targeted strategy evaluations, helps vendors evaluate and profit from market opportunities, and helps investors evaluate investment values.

 
 
Related items
Service assurance systems: worldwide market shares 2012 By Patrick Kelly | 13 May 2013, Market share report

This report identifies the leaders in the service assurance market, and provides worldwide market shares by sub-segments (service management systems, performance monitoring systems, fault and event management systems, probe systems and workforce automation systems) for 2012.

USD 7999.00
Providing customer care and billing support for SME customers: a big opportunity for CSPs By Larry Goldman | 10 May 2013, Viewpoint

SMEs offer a huge opportunity for CSPs, and they present unique challenges that most service providers do not currently address. To provide services to SMEs, CSPs will need a high degree of automation, and platform and pricing flexibility. This Viewpoint provides a perspective on the opportunity for CSPs in serving SMEs, particularly around customer care and billing support.

USD 2499.00
Customer self service: CSP architecture and case studies By Mark H. Mortensen | 1 May 2013, Strategic report

Customer self service evolved from self care as CSPs added new e-tailing features giving customers control, radically reducing costs and substantially increasing revenue for mobile and fixed operators. Self service is evolving further – into a 'customer control' branding point for the CSP - a major opportunity against the current disintermediation by handset manufacturers.

USD 4999.00
NEMs’ network management systems: worldwide market shares 2012 By Glen Ragoonanan | 29 April 2013, Market share report

This report identifies the leaders in the network management systems market, and provides network equipment manufacturers' worldwide market shares by application segments (mobile, business services, residential broadband and PSTN) for 2012.

USD 7999.00
Customer experience management framework: how to retain subscribers and improve customer loyalty By Patrick Kelly | 25 April 2013, Strategic report

It is difficult for communications service providers to understand and measure customers' perceptions of their products or services because there are many touchpoints in the lifecycle of a customer relationship. This report uses case studies to explain the importance of customer experience management solutions in three phases of this relationship.

USD 4999.00

Contact us to find out about research programmes you can subscribe to.

Contact us
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Latest perspectives on the most important trends and themes emerging in the telecoms industry.

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High-quality research and analysis is critical to effective decision making. Organisations the world over need trusted independent research to help them take actions to prepare their businesses for the future.

We deliver tailored research that addresses specific business needs for a wide range of operators, vendors, industry bodies and regulators within the telecoms, media and technology (TMT) sectors. Our comprehensive knowledge of the TMT industries draws on a large base of market data that we have collected over 25 years, refreshed through continuous research and custom consulting project assignments.

Our multi-disciplinary team combines expert industry knowledge with robust research methodologies and a fresh and innovative perspective in order to deliver unique insights. We can produce bespoke forecast models, reports and white papers. We also deliver presentations and facilitate workshops that keep your teams up to date with the latest trends and technologies.

Video: Head of Custom Research Tom Rebbeck talks about our tailored research services

 
 

 

We specialise in the following four product areas.

 
 
E Enterprise Back

Our Enterprise research programme examines how operators and vendors can best serve the needs of businesses; offering a deep understanding of the convergence of fixed and mobile communications and IT.

Issues we address include:

  • the technology and services that businesses demand, considering the competitive landscape and the development of new markets, such as M2M
  • the delivery models required, whether premises-based, cloud or hybrid
  • the sales and support channels that are most critical, using direct and indirect routes to market
  • the increasingly complex partnership arrangements required to offer end-to-end solutions.

Analysys Mason’s Enterprise analysts add value throughout the client organisation by maintaining contact with participants in the entire business supply chain.

Our ongoing interactions with vendors, service providers and channel partners, as well as enterprise IT decision-makers, help to validate our research directions and market findings. We offer unique insight into the future needs of enterprises, and the opportunities these create forcommunications service providers (CSPs) and vendors.

Our Enterprise research programme examines how operators and vendors can best serve the needs of businesses; offering a deep understanding of the convergence of fixed and mobile communications and IT.

Issues we address include:

  • the technology and services that businesses demand, considering the competitive landscape and the development of new markets, such as M2M
  • the delivery models required, whether premises-based, cloud or hybrid
  • the sales and support channels that are most critical, using direct and indirect routes to market
  • the increasingly complex partnership arrangements required to offer end-to-end solutions.

Analysys Mason’s Enterprise analysts add value throughout the client organisation by maintaining contact with participants in the entire business supply chain.

Our ongoing interactions with vendors, service providers and channel partners, as well as enterprise IT decision-makers, help to validate our research directions and market findings. We offer unique insight into the future needs of enterprises, and the opportunities these create for communications service providers (CSPs) and vendors.

 

Service overview

 

Programme highlights

Analysys Mason provides comprehensive analysis of the key issues affecting enterprise operators, vendors and other stakeholders. We will be covering critical industry issues, including:

  • enterprise cloud services, including a five-year worldwide forecast
  • M2M device connections, including a five-year worldwide forecast
  • top technology trends for SMEs
  • positioning in the cloud supply chain: operator cloud marketing strategies
  • M2M application development platforms
  • case studies of successes in various M2M sectors
  • fruitful M2M business partnerships
  • successful operator strategies in M2M strategies and tactics: the ‘five Ps’ of M2M
  • case studies of operator cloud services in the developed world
  • mobile cloud as the next frontier.

 

The service in detail

For a typical 12-month subscription, our clients can expect:

  • strategic impact reports and regular market commentary: our analysts produce thought leadership via in-depth strategic reports and regular commentary on major industry developments and innovative offerings
  • case studies of the leading players' product and service offerings, with a focus on disruptive technologies and services that will revolutionise the technology landscape for enterprise service providers, including cloud, M2M, UC and more
  • five-year forecasts for key services and technologies in the enterprise market: clients gain access to comprehensive worldwide and region-level forecasts for M2M connections, as well as region- and country-level forecasts for cloud services, enabling them to identify changing patterns of consumption
  • M2M CSP scorecard: this annual survey report highlights the strategies, customer successes, target segments, partnerships, R&D activities, platform development and network impacts of M2M services on the world's leading CSPs
  • access to experts: we also offer unmetered access to our subject matter experts and thought leaders for additional insight and opinion, in response to ad hoc questions relating to our research areas.

 

Programme deliverables

Deliverable typeIndicative number
(over 12 months)

Reports: Forecasts and quantitative modelling reports, with in-depth analyses of critical topics.

3

Viewpoints: Targeted analyses of specific industry issues (technology trends, best-practice, case studies and innovative offerings)

8–10

Comments: Informed opinion on the latest industry developments

10–12

M2M CSP scorecard: Annual survey report highlighting the impact of M2M services on the world's leading CSPs

1

 

Forecasts

Analysys Mason's Enterprise research programme provides the following key five-year worldwide market forecasts, split into eight geographical regions and updated annually:

M2M device connections

Split by industry segment:

  • energy/utility
  • healthcare
  • automotive/transport
  • security/surveillance
  • retail
  • financial services
  • government/public sector.

 

Split by solution type:

  • commercial
  • consumer.

 

Split by connection type:

  • fixed
  • mobile.

M2M connectivity services revenue and ARPU

  • split by industry segment (as per connections – see left)
  • split by M2M application.

 

Business spend on cloud services

Split by product type:

  • SaaS
  • IaaS.

 

Split by channel to market:

  • CSP
  • registered IT partner
  • vendor direct.

 

Geographical coverage

Analysys Mason's Enterprise research programme provides granular information for the following eight regions:

  • Western Europe
  • Central and Eastern Europe
  • North America
  • Latin America
  • Developed Asia–Pacific
  • Emerging Asia–Pacific
  • Middle East and North Africa
  • Sub-Saharan Africa.

 

The cloud services forecast also includes country-level data for:

  • Austria
  • Denmark
  • Finland
  • France
  • Germany
  • Italy
  • Netherlands
  • Norway
  • Spain
  • Sweden
  • Switzerland
  • UK

 

  • Canada
  • USA.
Read more about this programme
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Lead analyst

New technology is taking the enterprise by storm, creating new opportunities and challenges for enterprises and their partners. For example, cloud services provide a complementary way for enterprises to fully exploit their infrastructure investments, while machine-to-machine (M2M) solutions are helping companies to reduce costs and increase productivity using near-ubiquitous networks.

Steve Hilton Principal Analyst
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Enterprise programme overview PDF, 628KB