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Neustar: analytics software systems

Justin van der Lande Principal Analyst, Research

"Neustar's customer intelligence and analytics solution offers CSPs a viable proposition that can capture real-time intelligence to identify markets and prospects for expansion."

This profile considers Neustar’s solutions in the worldwide analytics landscape, and how its acquisitions – such as that of MarketShare – fit into their strategy to serve the telco industry. The recent acquisition deal agreed with a venture capital firm will enable Neustar to channel more capital and resources towards further growth.

This company profile provides:

  • a company summary
  • a financial analysis
  • analysis of the company's strategic direction
  • product summary
  • an overview of significant customers
  • an analysis of the company's strengths, weaknesses, opportunities and threats.