Eulalia leads Analysys Mason’s Mobile Services research programme, focusing on consumer initiatives. Prior to joining Analysys Mason, Eulalia worked at GlobalData as a practice leader for the Telecoms Market Data and Intelligence team for Americas, where she managed the production of forecast and market intelligence reports for the region. Eulalia has also worked Global Insight, now part of IHS, as a telecoms analyst. She holds a bachelor’s degree in economics from the Universidad Complutense de Madrid, Spain, and an MSc in Industry and Innovation Analysis from the University of Sussex, UK.
Consumer awareness of eSIMs is low; operators may benefit from taking control of the narrative
Spain: consumer survey
Operators should explore sustainable approaches for implementing price increases