Telefónica: big data and analytics

16 April 2020 | Research

Justin van der Lande

Case study | PPTX and PDF (5 slides) | Data, AI and Development Platforms


"Telefónica is far from the only CSP deploying AI and big data solutions, but it has been one of the most vocal and has a clearer plan than most in the industry."

This case study reviews the solutions and systems that Telefónica is deploying in the big data and AI space to support its internal ambition to automate key processes, provide better customer experiences and provide new revenue based on non-communications services. This report alsodetails the benefits that Telefónica has achieved in using AI and big data.

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Author

Justin van der Lande

Research Director

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