Media strategy, planning and performance improvement

The future of TV increasingly leverages the IP world and the convergence between media and telecoms.

Our specialist telecoms and media focus allows us to be at the core of these developments, so that we are better positioned to help existing and new media players.

Overal strategy and business planning

  • General strategy: formulating options and assessing them according to specific criteria taking into account market developments.
  • Content strategy: related to in-house and external options, licencing, wholesale models, packages and windows, exclusivities .
  • Business planningconverting market and technology developments and strategic choices in financial quantitative outcomes for decision making.

Commercial and marketing

Business model and commercial and marketing strategies for:

  • Rights owners and content creation revenues and funding
  • Public broadcaster funding and licence fee
  • Advertising based strategies for commercial broadcasters
  • Pay TV and consumer paid content strategies
  • Commercial distribution models, revenues and costs (content/channels vs platforms).

Technical, operational and performance improvement

  • Technical distribution and economic assessment  
  • Operational performance  
  • Data analytics  
  • Digital platforms.

New digital media

Rethinking general strategy, commercial and marketing, technical, operational and performance improvement.

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