How organisational approaches can support IoT revenue growth
12 November 2025 | Research and Insights
Strategy report | PPTX and PDF (8 slides) | IoT Services
IoT accounts for a small share of total mobile revenue. It often, therefore, receives limited attention from operators, which leaves them exposed to competition from IoT-focused disruptors. Rethinking where IoT sits within an operator’s organisational structure can improve its performance and efficiency.
This report provides:
- an overview of the challenges operators face in IoT, including the factors driving renewed attention to where IoT sits within the organisation
- an analysis of the potential approaches operators can take to respond to these drivers and strengthen their focus on IoT
- recommendations for operators, taking into account the benefits and risks associated with each approach.
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Author
Mary Saunders
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