The New York office

Our work

Typical projects

We work on a wide variety of consulting projects such as developing go-to-market strategies, market sizing and total addressable market (TAM) analysis, technology portfolio analysis and market analysis.

We specialise in go-to-market (GTM) opportunity assessment, buying behaviour analysis, customer segmentation, channel partner ecosystem dynamics and sales enablement enhanced with predictive analytics. The integration with Analysys Mason has expanded our footprint and service continuum, thereby providing greater depth and breadth to our clients.

Our flagship SMB product, the SMB Technology Forecaster (STF), enables our clients to answer business-critical questions. The STF provides forecasts for spending in over 130 IT categories, 19 industry verticals, 12 enterprise size segments and 5 channel categories.

The team

Meet the office head

Bob Takacs, Research Director

Welcome to the New York City office! I have over 20 years of consulting experience and have previously worked for large consultancies such as Gartner and PwC. I have also been the Managing Director for several leading research consultancies worldwide. As they say, life goes in full circle: I worked for AMI-Partners in the mid-2000s and joined Analysys Mason last year!

Leading the SMB IT practice is a great privilege and experience. There is a real sense of teamwork and collaboration in everything we do. However, it is the clients and the team that make this role particularly interesting. Many of the leading IT vendors and operators worldwide rely on our insights and recommendations to inform their strategies. New hires will be exposed to many different types of engagements and clients right from the start. 

Bob Takacs, Research Director

Meet the team

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I graduated from Baruch College with an accounting degree. My primary responsibility is to prepare financial statements and supporting schedules according to the monthly close schedule. When I am not working, I enjoy shopping online or going outside for a walk. I developed a new hobby during the pandemic: diamond painting. Diamond painting is a form of art in which you stick diamond jewels onto a pattern to look like a mosaic. It is a fun way to beat boredom and a good way to reduce stress.

Anna Zhao Finance Administrator

I have been working as a Senior Analyst at Analysys Mason since its acquisition of AMI-Partners. I have greatly enjoyed the transition from working for a small business to being part of a much larger organisation, and have applied my 20+ years of market research experience to some very interesting projects across the wider Analysys Mason organisation. The Analysys Mason team has been most welcoming and inclusive, and I have learned a lot about the telecoms market. Outside of work, I very much enjoy travelling, reading and puttering around the Long Island Sound with my husband on our pontoon boat – very relaxing!

Eileen Zimbler Senior Analyst

I studied marketing communications at Baruch College, City University of New York, and business data mining at Oklahoma State University. My specialisation is in global research services, market segmentation and predictive modelling. I enjoy working with data because it challenges me and stimulates the mind. I am fascinated by how data can be gathered, analysed and processed into actionable and marketable intelligence. Outside of work, I enjoy hiking and exploring the many New York state parks, going to the beach in summer, making and planning annual trips to different places and playing a game of GO with my family.

Li Lin Senior Analyst

I joined Analysys Mason’s New York office in 2015 after completing my MBA at NYU and shifting careers from a position in medical research. The experience has really challenged me, but has enabled me to gain expertise in the field of IT trends and drivers. It has been a great experience with ample opportunities for growth. When I am not working, I love to spend time with my family, play basketball and catch up on a good book or TV show.

Joseph Bertran Senior Analyst

I joined AMI-Partners prior to its acquisition by Analysys Mason after completing my MBA. I specialise in product management and development, data analytics and forecasting. I like working with and analysing data, which my current role allows me to do a lot! I am an avid Chelsea FC fan and have played professional soccer in the past. My typical weekends include a hike, a game of soccer and evening coffee and board games with friends.

Karthik Pannala Senior Analyst

As a Senior Analyst at Analysys Mason, I develop and update forecast models for SMB IT spending. I use techniques such as market sizing and forecasting, statistical modelling, predictive analytics, machine learning and data management to understand SMBs’ adoption of and spending on IT. I graduated from Rutgers Business School with a Master’s degree in information technology. Outside of work, I love travelling, exploring new places and trying local cuisine. I also love cooking, baking and trying out new recipes.

Youngeun Shin Senior Analyst

Culture and benefits

Culture

Culture

The New York office encourages open communication and feedback across all levels of the business. We promote a collaborative culture and value respectful and constructive discussions. Our employees’ job satisfaction and career paths are important to us. We have a formalised process for promotion, and your success and career path are measured.

We provide fun ways for our employees to get together both within and outside of normal business hours. Some of these activities include Thursday night happy hours, bowling night, Thanksgiving and Christmas potlucks, dessert-only luncheon and impromptu Connect Four matches during the day. We tend to gather in the conference room and enjoy a few drinks and some New York-style pizza while watching major sports games and still working on our models and presentations.

Benefits

Birthday off work
Birthday off work
Flexible working
Flexible working
Home-working equipment fund
Home-working equipment fund
Smartphone and laptop
Smartphone and laptop
Wellbeing initiatives (including access to the Headspace app)
Wellbeing initiatives (including access to the Headspace app)
Volunteering days
Volunteering days
Bonus scheme
Bonus scheme
Performance shares
Performance shares
Company shares
Company shares
Study leave
Study leave
Medical insurance
Medical insurance
Life insurance
Life insurance
Health advocacy programme
Health advocacy programme
FSA
FSA
Health reimbursement arrangement
Health reimbursement arrangement
Birthday off work
Birthday off work
Flexible working
Flexible working
Home-working equipment fund
Home-working equipment fund
Smartphone and laptop
Smartphone and laptop
Wellbeing initiatives (including access to the Headspace app)
Wellbeing initiatives (including access to the Headspace app)
Volunteering days
Volunteering days
Bonus scheme
Bonus scheme
Performance shares
Performance shares
Company shares
Company shares
Study leave
Study leave
Medical insurance
Medical insurance
Life insurance
Life insurance
Health advocacy programme
Health advocacy programme
FSA
FSA
Health reimbursement arrangement
Health reimbursement arrangement

Join the team

Interview process

You can browse our active vacancies by clicking on ‘Search jobs’ at the top of this page.

If you apply, we’ll ask you to complete an online assessment. If successful, you will be invited to a face-to-face interview that will include a reasoning exercise. You will then complete a written assessment, before meeting the office head.

Internships

Internships

We do not have an internship programme in NYC. However, we are always happy to consider Interns on a case-by-case basis. If you are available for a long-term internship (of around 6 months), get in touch with our recruitment team and they will discuss your options with you.