What is the problem with operators’ pay-TV services (and how do we fix it)?
01 August 2025 | Research
Video | MP4; PDF (37 slides) | Video, Gaming and Entertainment
This presentation explores how telecoms operators are adapting their pay-TV strategies in response to market pressures, changing consumer behaviour and the rise of streaming.
It covers the following points
- The three dominant strategic approaches that operators are taking (multi-play investment, pay-TV re-evaluation and partnership-led models) and the trade-offs of each
- Case studies of operators that highlight how flexibility, affordability and partnerships are shaping success
- Actionable recommendations for operators to remain competitive
Subscription content
Log in to check if this content is included in your content subscription.
LoginAuthor

Martin Scott
Research DirectorRelated items
Tracker
Pay-TV quarterly metrics 1Q 2025
Article
TV services remain essential for many operators, even if media asset sales mark a change in ambition
Article
Operators need ways to pre-empt tech players gaining ground in the consumer telecoms market