Small and medium-sized enterprise fixed voice and online meetings usage: 1Q 2025 business survey

06 May 2025 | Research

Matt Small

Survey report | PPTX and PDF (6 slides) | SME Services


"Most SMEs already use value-added voice services and online meetings applications, but telecoms operators have an opportunity to sell more solutions to this group."

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Analysys Mason surveyed 910 small and medium-sized enterprises (SMEs) in Germany, Singapore, the UK and the USA between December 2024 and January 2025 to assess their telecoms and IT usage patterns and buying behaviours.

This report focuses on findings from the questions asked about fixed voice and online meetings usage. It also assesses buyer behaviour for these services and considers how responses vary by country and industry vertical. 

Topics analysed

  • Adoption of fixed voice services by SMEs
  • Propensity to use consumer-grade voice products
  • SMEs' adoption of additional services such as PBX and SIP trunks
  • Use of online meetings applications, including integration with PSTN
  • Willingness to purchase online meetings applications from telecoms providers

Questions answered in this report

  • How widespread is the use of fixed voice services within SMEs?
  • To what extent do SMEs make use of consumer-grade voice services?  
  • What are the adoption rates for additional services such as PBX and SIP trunk services, and how does this vary by business size and industry vertical?
  • What opportunities are there for operators to provide more online meetings applications and to support these with PSTN features?

Geographical coverage

  • Germany
  • Singapore
  • UK
  • USA

USD1649

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Business survey

Analysys Mason's business survey tracks and measures businesses’ changing usage and buyer behaviour for telecoms and IT services.

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Author

Matt Small

Analyst