Consumer digital healthcare: the full range of opportunities for operators
"Multi-purpose services offer a means of driving everyday service use and services should be designed to address specific market needs, such as long wait times for specialist care."
Consumer digital healthcare presents an attractive revenue opportunity for operators. Many operators, however, are unclear about which area of consumer healthcare to compete in and how to approach the opportunity.
Key areas explored in this report
- Identification of the key consumer digital healthcare areas (telehealth, wellness, health data management, health e-commerce, health finance and assisted living)
- How operators can compete in each of these areas
- Multi-service healthcare propositions: their importance and how to build them
For more information about this report, see this article.