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Business survey 2019: business transformation and automation

Karim Yaici Senior Analyst, Research

"Many companies believe that most of their business functions will be affected by digitalisation, meaning that there is an opportunity for ICT service providers to support them in implementing their technology strategies."

This report is based on our survey of nearly 3000 businesses of different sizes across 10 countries in 1Q 2019. This report highlights the key findings that relate to technology-driven business transformations and automation. It also assesses the importance of various elements of businesses’ technology strategies in achieving growth objectives. Finally, the report identifies the types of service providers that businesses prefer to work with when implementing their technology initiatives.


  • data on businesses' priority areas for digitalisation (categorised as related to finance and planning, marketing and sales or talent and HR)
  • an analysis of which elements of businesses' technology strategies are critical to achieving their growth goals, including office devices, on-premises infrastructure and new business technologies including cloud and AI
  • an overview of businesses’ preferred partners for implementing new technology initiatives, including telecoms operators.

Geographical coverage

Analysys Mason's Business survey 2019 was conducted in the following 10 countries.

  • Australia
  • China
  • France
  • Germany
  • India
  • Indonesia
  • Saudi Arabia
  • South Africa
  • UK
  • USA