Youngeun specialises in market research and advanced data analytics. As a member of the SMB Technology Forecaster team, she is responsible for analysing market data and developing market sizing and forecasting. She has years of experience in using...
Our client wanted to estimate the total addressable market for selling its products to the U.S....
Our client wanted to optimise their product portfolio and required an in-depth understanding of the business security...
Analysys Mason forecasts that business intelligence (BI) spending by small and medium-sized businesses (SMBs) will reach USD15.5 billion in 2024....
Effective mobile cyber security is a top priority for small and medium-sized businesses (SMBs). Analysys Mason’s 'SMB Technology Forecaster'...
This comment analyses the impact of the COVID-19 pandemic on the small and medium-sized business spending shift on...
Small and medium-sized businesses (SMBs) worldwide are expected to increase their spending on cloud customer relationship management (CRM)...
This is our third collection of articles looking at security, with particular focus on the SMB market (that is, firms with up to 1000...
PC vendors will have to navigate a weaker sales environment and altered SMB buying behaviour due to COVID-19. We consider the latest processor...
SMBs’ increased spending on cyber security as a result of the COVID-19 pandemic will help to offset the declines in spending caused by business...
