Gulf-based operators should improve their 5G FWA tariffs to compete more effectively with FTTP players
17 August 2021 | Research
Article | PDF (3 pages) | Fixed Broadband Services| The Middle East and Africa
"Challenger operators in the Gulf region are well-placed to use 5G to increase their FWA ARPU; the challenge will be to compete with FTTP players."
The Gulf region has a buoyant 5G fixed-wireless access (FWA) market. However, operators in the region will find it challenging to compete in areas already covered by fibre, even though 5G FWA is a significant upgrade for 4G FWA subscribers.
In this article, we review the current residential 5G FWA tariffs in the region, analyse how operators have positioned their FWA plans against alternative broadband offerings and discuss how operators can compete more effectively.