Operators need ways to pre-empt tech players gaining ground in the consumer telecoms market

The possibility of a big tech firm such as Amazon and Google disrupting the connectivity market is increasing. Telecoms operators cannot afford to discount this possibility; instead, they should explore which pre-emptive measures they can take to defend their roles in this market.

This article explores the differentiators that these tech players could offer and discusses some of the ways in which telecoms operators could respond.