Mobile services quarterly metrics 1Q 2024

12 July 2024 | Research

Ben Taylor

Tracker | Excel | Mobile Services


Keeping track of the rapidly evolving mobile market is critical for all players in the telecoms industry, allowing stakeholders to observe pricing trends across different countries, as well as assessing the ability of operators to monetise data services, among other things.

Analysys Mason's Mobile services quarterly metrics tracks a range of key metrics covering the European mobile market.

Data coverage

Each quarter, the following key mobile market metrics are published.

Connections   Revenue   Traffic
  • Total
  • Residential and business
  • Prepaid and contract
  • Handset and broadband
  • MVNO
  • Service
  • ARPU
  • Retail voice, messaging and data
  • Retail per voice minute
  • Retail per SMS or MMS message
  • Wholesale
  • Outgoing voice minutes
  • Outgoing MoU per person
  • Total network minutes (includes terminated minutes)
  • Outgoing messages
  • Outgoing messages per connection


Geographical coverage

The data set covers the following 32 countries in Europe.

Western Europe   Central and Eastern Europe
  • Austria
  • Belgium
  • Denmark
  • Finland
  • France
  • Germany
  • Greece
  • Ireland
  • Italy
  • Netherland
  • Norway
  • Portugal
  • Spain
  • Sweden
  • Switzerland
  • UK
  • Bulgaria
  • Croatia
  • Czech Republic
  • Estonia
  • Hungary
  • Latvia
  • Lithuania
  • Montenegro
  • Poland
  • Romania
  • Russia
  • Serbia
  • Slovakia
  • Slovenia
  • Turkey
  • Ukraine

Click below to take you to the latest dataset if you are logged in and it is part of your subscription. The DataHub interface will only show you the data to which you are subscribed.

Launch DataHub


Log in

Log in to check if this content is included in your content subscription.

Trackers and datasets

Analysys Mason tracks and analyses changing telecoms metrics.

Read more


Ben Taylor