The DataHub enables clients to access historical and forecast data from the Regional Markets, SMB Technology Forecaster and other selected Analysys Mason research programmes.

The easy-to-use interface and intuitive filtering allows you to analyse data for thousands of metrics at the click of a mouse.

Log in to access DataHub, or contact us to discuss adding DataHub to your subscription. 


Latest update information

16 May 2024: We rebased all Telco monetary values to reflect actual 2023 exchange rates, and also published new GDP data and fixed–mobile convergence results.

News and main features

  • The 'Telco' portal has around 2600 metrics in the 'Actuals' and 'Forecast' tabs, providing data on the commercial activity of telecommunications operators. Financial values are available in USD, EUR or local currency.
  • The 'SMB Technology Forecaster' portal contains forecasts of business spending on ICT, with around 120 000 metrics available in total.
  • You can view on-screen charts to analyse trends and make comparisons between markets and operators, export your data to Excel and save and reload your saved searches.
  • Report landing pages on the Analysys Mason website include direct links to the DataHub and the data for each report.
  • The DataHub application was updated in September 2023 and is now hosted on the cloud. This transition delivered enhanced responsiveness and greater capacity, paving the way further expansion with additional datasets in the future.
DataHub information pack

Download our DataHub information pack to find out more, or view the full list of metrics available and get an overview of coverage by geography.

Information pack Full list of metrics

About DataHub

The data that you can see in the DataHub is determined by your subscription.

DataHub is constantly expanding in scope. It includes the entire suite of data associated with the Regional Markets research practice, as well as datasets from other 'Telco' topic research programmes and the SMB Technology Forecaster.

The 'Telco' portal is split into two main sets of data: the 'Actuals' tab provides operator and country data and is updated quarterly while the 'Forecasts' tab provides a number of forecast datasets, which are updated fully each year, with frequent partial updates in between.


The 'Telco actuals' tab provides country and operator data from the Regional Markets research programmes, including Financial KPIs, and European Telecoms Market Matrix. Key market data is provided for 83 countries and over 600 operators. Data is updated quarterly, and provided for years, quarters and some half-years. We also include fixed–mobile convergence (FMC) metrics for 17 countries.       


The telco core forecasts provide country data from the following research programmes: European Core Forecasts, Asia–Pacific, The Middle East and Africa, Americas and Global Telecoms Forecasts. These forecasts use around 200 standardised metrics to give a comprehensive overview of key market developments in 82 countries, and provide aggregated results for 8 regions and the whole world (over 90 geographies in all). We provide an additional 170 metrics for Europe.

The 'Telco forecasts' tab also includes an expanding set of granular topic datasets (see below for details).     

  • IoT forecasts (1200+ metrics, 90+ geographies). Granular IoT forecasts, split by IoT sector, revenue stream and technology. Click here for information about the assumptions, definitions and methodology used in our IoT forecasts.
  • Business forecasts (around 700 metrics, 60+ geographies). Granular forecasts for businesses, split by enterprise size categories. 
  • Pay-TV forecasts (around 70 metrics, 60+ geographies). Forecasts of pay-TV households, services and spend, split by pay-TV service delivery platform.   
  • Communications services forecasts (100+ metrics, 70+ geographies). Forecasts of voice and messaging services by technology (traditional/IP), and operator/OTT player.
  • Data network traffic forecasts (around 40 metrics, 50+ geographies). Forecasts of fixed and wireless network data traffic by technology and device.
  • Fixed–mobile convergence (FMC) forecasts (around 20 metrics, 17 geographies). Forecasts for the adoption of, and revenue from, FMC services.


The SMB Technology Forecaster dataset carries around 120 000 metrics, which provide forecasts of business demand for over 130 ICT categories up to 2028. Demand is expressed in terms of spending, shipments and installed base. All metrics are segmented by 13 size categories and 19 industry verticals, and spend is also categorised by 5 routes to market. Data is available for 65 geographies, including 52 individually-modelled countries, 8 regional/worldwide totals and 5 'rest of region' results. Subscription to this data is available in 6 modules (subsets of the data with the focus on particular clusters of technologies).

Watch our video demonstration of DataHub

Latest update – 16 May 2024

We have rebased all Telco monetary values to reflect actual 2023 exchange rates. We have also published new GDP data and fixed–mobile convergence results.

Latest 'Telco' core forecast versions Publication date Based on historical data up to: Status
Worldwide 2 May 2024 4Q 2022 Refreshed
Western Europe 2 May 2024 2Q 2023 Refreshed
Central and Eastern Europe 2 May 2024 2Q 2023 Refreshed
North America 2 May 2024 1Q 2023 Refreshed
Latin America 2 May 2024 3Q 2023 Refreshed
Emerging Asia–Pacific 2 May 2024 2Q 2023 Refreshed
Developed Asia–Pacific 2 May 2024 1Q 2023 Refreshed
Middle East and North Africa 2 May 2024 4Q 2022 Refreshed
Sub-Saharan Africa 2 May 2024 3Q 2023 Refreshed
Latest 'Telco' actuals data Publication date Historical data up to: Status
Western Europe 10 May 2024 4Q 2023 Refreshed
Central and Eastern Europe 10 May 2024 4Q 2023 Refreshed
North America 7 May 2024 4Q 2023 Refreshed
Latin America 7 May 2024 4Q 2023 Refreshed
Emerging Asia–Pacific 7 May 2024 4Q 2023 Refreshed
Developed Asia–Pacific 7 May 2024 4Q 2023 Refreshed
Middle East and North Africa 7 May 2024 4Q 2023 Refreshed
Sub-Saharan Africa 7 May 2024 4Q 2023 Refreshed
Financial KPIs (all regions) 6 May 2024 4Q 2023 Refreshed

'Telco' core and topic forecasts have different update cycles. These publication dates reflect the latest changes to 'Telco' core forecasts.
Please select the 'Country coverage and versions' item on the 'About the DataHub' menu for full details of update versions.
'Refreshed' indicates a minor change to an existing dataset and 'NEW' indicates a full new version.


We have completed our annual exchange rate transition. This process replaces estimated exchange rate data for 2023 with actual data, and our estimations for future exchange rates are updated and applied to our forecast results. All monetary values expressed in common currencies (USD or EUR) for 2023 and onwards have been revised. We have also rebased our constant currency results to be defined as USD (2023) or EUR (2023).

GDP data has been refreshed with the latest data from the International Monetary Fund (World Economic Outlook Database, April 2024 edition).

The fixed–mobile convergence datasets have been revised, both for historical and forecast data. We have retired China, Malaysia and Thailand from our datasets, and have added New Zealand and Switzerland. Our fixed–mobile convergence datasets therefore now cover 17 countries.


Data for all geographies was updated in April 2024 and is based on 2023 historical data.


Telco data will be refreshed again in early June. We will introduce 1Q 2024 historical data and revised core forecasts for North America and the Middle East and North Africa (based on 4Q 2023 data).