DataHub

The DataHub enables clients to access historical and forecast data from the Telecoms Data, SMB Technology Forecaster and other selected Analysys Mason research programmes.

The easy-to-use interface and intuitive filtering allows you to analyse data for thousands of metrics at the click of a mouse.

Log in to access DataHub, or contact us to discuss adding DataHub to your subscription. 

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Latest update information

16 June 2025: We have updated our Telco actuals data for Europe to 1Q 2025. We have also published new core forecast results for North America and we have refreshed our forecasts for a number of countries in light of new information.

News and main features

  • The 'Telco' portal has around 2200 metrics in the 'Actuals' and 'Forecast' tabs, providing data on the commercial activity of telecommunications operators. Financial values are available in USD, EUR or local currency.
  • The 'SMB Technology Forecaster' portal contains forecasts of business spending on ICT, with around 120 000 metrics available in total.
  • You can view on-screen charts to analyse trends and make comparisons between markets and operators, export your data to Excel and save and reload your saved searches.
  • Report landing pages on the Analysys Mason website include direct links to the DataHub and the data for each report.
  • The DataHub application was updated in September 2023 and is now hosted on the cloud. This transition delivered enhanced responsiveness and greater capacity, paving the way further expansion with additional datasets in the future.
DataHub information pack

Download our DataHub information pack to find out more, or view the full list of metrics available and get an overview of coverage by geography.

Information pack Full list of metrics

About DataHub

The data that you can see in the DataHub is determined by your subscription.

DataHub is constantly expanding in scope. It includes the entire suite of data associated with the Telecoms Data research practice, as well as datasets from other 'Telco' topic research programmes and the SMB Technology Forecaster.

The 'Telco' portal is split into two main sets of data: the 'Actuals' tab provides operator and country data and is updated quarterly while the 'Forecasts' tab provides a number of forecast datasets, which are updated fully each year, with frequent partial updates in between.

TELCO ACTUALS

The 'Telco actuals' tab provides country and operator data from the Telecoms Data research programmes, including Financial KPIs, and European Quarterly Metrics. Key market data is provided for 83 countries and over 600 operators. Data is updated quarterly, and provided for years, quarters and some half-years. We also include fixed–mobile convergence (FMC) metrics for 18 countries.       

TELCO FORECASTS

The telco core forecasts provide country data from the following data modules: European Core Forecasts, Asia–Pacific Metrics and Forecasts, Middle East and Africa Metrics and Forecasts, Americas Metrics and Forecasts and Global Telecoms Forecasts. These forecasts use around 200 standardised metrics to give a comprehensive overview of key market developments in 82 countries, and provide aggregated results for 8 regions and the whole world (over 90 geographies in all). We provide an additional 170 metrics for Europe.

The 'Telco forecasts' tab also includes an expanding set of granular topic datasets (see below for details).     

  • IoT forecasts (800+ metrics, 90+ geographies). Granular IoT forecasts, split by IoT sector, revenue stream and technology. Click here for information about the assumptions, definitions and methodology used in our IoT forecasts.
  • Business forecasts (around 700 metrics, 60+ geographies). Granular forecasts for businesses, split by enterprise size categories. 
  • Pay-TV forecasts (around 70 metrics, 60+ geographies). Forecasts of pay-TV households, services and spend, split by pay-TV service delivery platform.   
  • Communications services forecasts (40+ metrics, 70+ geographies). Forecasts of voice and messaging services by technology (traditional/IP), and operator/OTT player.
  • Data network traffic forecasts (around 70 metrics, 50+ geographies). Forecasts of fixed and wireless network data traffic by technology and device.
  • Fixed–mobile convergence (FMC) forecasts (around 20 metrics, 18 geographies). Forecasts for the adoption of, and revenue from, FMC services.

SMB TECHNOLOGY FORECASTER

The SMB Technology Forecaster dataset carries around 120 000 metrics, which provide forecasts of business demand for over 130 ICT categories up to 2028. Demand is expressed in terms of spending, shipments and installed base. All metrics are segmented by 13 size categories and 19 industry verticals, and spend is also categorised by 5 routes to market. Data is available for 65 geographies, including 52 individually-modelled countries, 8 regional/worldwide totals and 5 'rest of region' results. Subscription to this data is available in 6 modules (subsets of the data with the focus on particular clusters of technologies).


Watch our video demonstration of DataHub

Latest update – 16 June 2025

We have updated our Telco actuals data for Europe to 1Q 2025. We have also published new core forecast results for North America and we have refreshed our forecasts for a number of countries in the light of new information.

Latest 'Telco' core forecast versions Publication date Based on historical data up to: Status
Worldwide 16 June 2025 1Q 2024 NEW
North America 12 June 2025 4Q 2024 NEW
Western Europe 10 June 2025 2Q 2024 Refreshed
Central and Eastern Europe 10 June 2025 2Q 2024 Refreshed
Middle East and North Africa 27 May 2025 4Q 2024 Refreshed
Developed Asia–Pacific 16 May 2025 1Q 2024  
Latin America 3 May 2025 2Q 2024  
Emerging Asia–Pacific 3 May 2025 1Q 2024  
Sub-Saharan Africa 3 May 2025 3Q 2024  
     
Latest 'Telco' actuals data Publication date Historical data up to: Status
Financial KPIs (all regions) 16 June 2025 1Q 2025 NEW
Western Europe 11 June 2025 1Q 2025 NEW
Central and Eastern Europe 9 June 2025 1Q 2025 NEW
Middle East and North Africa 21 May 2025 4Q 2024  
Emerging Asia–Pacific 20 May 2025 4Q 2024  
Developed Asia–Pacific 15 May 2025 4Q 2024  
Latin America 8 May 2025 4Q 2024  
North America 3 May 2025 4Q 2024  
Sub-Saharan Africa 3 May 2025 4Q 2024  

'Telco' core and topic forecasts have different update cycles. These publication dates reflect the latest changes to 'Telco' core forecasts.
Please select the 'Country coverage and versions' item on the 'About the DataHub' menu for full details of update versions.
'Refreshed' indicates a minor change to an existing dataset and 'NEW' indicates a full new version.

TELCO ACTUALS

We have updated the Telco actuals data for Central and Eastern Europe (CEE) and Western Europe (WE) up to 1Q 2025 and updated our financial KPIs (FinKPIs) dataset to 1Q 2025 for all geographies. 

We have made improvements to our historical datasets for numerous countries, especially those included in the forecast changes described below. 

TELCO FORECASTS

Core forecasts. We have made a full update of the North America forecasts based on historical data to 4Q 2024. We have also carried out partial updates for selected Middle East and North Africa and European countries to take account of recent market developments, as well as 1Q 2025 historical data.

We have updated the worldwide core and business forecasts in light of the changes above.

SMB TECHNOLOGY FORECASTER DATASET

Data for all geographies was updated in January 2025 and is based on 2024 historical data.

NEXT UPDATES

Our next update to the Telco portal will be in late June 2025 and will include historical data for 1Q 2025 and a new core forecast for North America.

PREVIOUS UPDATES