Fixed broadband customer satisfaction: consumer survey

25 November 2024 | Research

Dongye Liu | Martin Scott

Survey report | PPTX and PDF (35 slides) | Fixed Services


"Operators’ Net Promoter Scores rebounded in 2024 due to gentler price rises."

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This report uses the results of Analysys Mason’s annual consumer survey to analyse how customers’ satisfaction with their fixed broadband services is changing over time in Europe, North America, Asia–Pacific and South Africa.

This report provides:

  • analysis of changes in NPS at the operator level
  • discussion and analysis of trends in satisfaction with specific fixed broadband service elements (price, speed, reliability and customer service)
  • discussion of the impact of increased fibre availability on customer satisfaction.

Survey data coverage

The survey was conducted in association with Dynata in July 2024. The survey groups were chosen to be representative of the internet-using population in the above-mentioned regions. We set quotas on age, gender and geographical spread to that effect. There were at least 750 respondents per country.

Geographical coverage

  • Asia–Pacific: Australia, Malaysia and New Zealand
  • Europe: France, Germany, Ireland, Italy, Norway, Poland, Spain, Sweden, Turkey and the UK
  • The Middle East and North Africa: Saudi Arabia and the UAE
  • North America: Canada and the USA
  • Sub-Saharan Africa: South Africa

USD1649

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connected consumer services

Consumer survey

Analysys Mason's annual consumer survey tracks and measures consumers’ changing telecoms and media habits, device ownership, connectivity options and future plans

Read more

Author

Dongye Liu

Research Analyst

Martin Scott

Research Director