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Digital services

Supporting telecoms operators and financial institutions to identify the value of, and move into, the digital space.

4.1b Analysys Mason and Facebook published the State of Connectivity 2015 report to assess why 4.1 billion people do not use the Internet.

Analysys Mason is conducting a wide range of strategic and transaction advisory projects to support telecoms operators and financial institutions in identifying the value of moving into the digital space.

Incumbent strategy projects: telecoms operators, media companies and vendors

  • Digital payment strategies: Conceptualised the commercial and technical digital payment (e-commerce, m-payments, and digital currency) strategy for mobile operators in South East Asia.
  • Digital payments M&A: Supported a regional telecoms operator in the due diligence of a mobile payments provider in India.
  • Advertising: Devised a gowth strategy for a European publisher in its online advertising business.
  • IoT market sizing: Produced three reports on the Internet of Things (IoT) in Asia–Pacific, Latin America and the Middle East and North Africa for an international industry association. 
  • IoT regulation: Assessed the impact of spectrum regulatory frameworks on the development of M2M/IoT services. 
  • Smart cities: Explored the different operating models adopted by smart cities, key smart-city services deployed, the benefits they hope to deliver, and the technologies, standards and suppliers used to support them in a white paper for Huawei.


Strategy projects for 
Internet services companies 

  • Global connectivity improvement: Supported Facebook to research and jointly write its State of Connectivity 2015 report to assess why 4.1 billion people do not use the Internet.
  • Data-driven innovation: Ground-breaking study for Google on innovations relating to user data and their impact on the Singapore and Japanese economy.  
  • E-commerce: Develop best practice for creating and running a successful e-commerce site in India for an global Internet service provider.
  • Content: Regulatory review for a global online content provider on how online audio-visual content is regulated in ten countries. 
  • Advertising/digital identity: Strategy and investment case for a player in the digital advertising market and a new entrant in the emerging digital identity market in the UK.


Internet transaction advisory experience 

  • Ecommerce: Due diligence of an ecommerce company that operates worldwide by assessing the global growth prospect and evaluating the business model.
  • Local services: Market assessment of the local media and local services space in Indonesia and detailed follow-up assessment of key players in the segments.
  • Travel: Assessment of the travel market (airlines and hotels) in the MENA region.
  • Advertising: Due diligence of a global digital advertising company’s business model, and ad-tech industry trend profiling.
  • Classifieds: Value chain analysis for a consumer Internet company with operations in India and the Middle East.

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