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Identifying best practice in digital experience: the story so far – video

21 December 2018 | Research

Stephen Sale

Video and podcast | Mobile Services| Digital Experience

Stephen Sale, Research Director, presented these slides at Analysys Mason's sixth annual invitation-only event in London on Thursday 4 October 2018. This event was designed to help operators and vendors to understand the key drivers and trends that are influencing the telecoms, media and technology (TMT) industry in Europe.


  • idenitifes the drivers of customer experience: pricing, network performance and customer service
  • highlights the role of digital channels in improving customer service
  • assesses existing evidence for success in digital experience.