Operators need to address customer misconceptions to position themselves in the underserved SOHO market

This article draws on findings from our recent case studies report 'Approaches to service propositions for the small office/home office (SOHO)...

TV services remain essential for many operators, even if media asset sales mark a change in ambition

The rumoured sale by BT of its remaining live sports business is just the latest media asset sale by a telecoms operator. This article looks at why...

Telstra highlights the failure of established operators to address the threat posed by low-cost challengers

Telecoms operators are facing ever-greater competition from low-cost competitors that offer a similar (and often better) basic product. However, many...

Fixed–mobile bundles: benefits such as higher fixed speeds can be as powerful as monetary discounts

Customers who take fixed and mobile telecoms services in a bundle have the highest spending and lowest churn of all customers. The challenge for...

The decline in mobile revenue has accelerated since the launch of 5G but the situation may be improving

5G was supposed to help operators reinvigorate a declining mobile market, especially through the development of new services. Instead, 5G added...

Migrating retail subscribers from cable to FTTP will not be a painless process for cablecos

Many cablecos are poised to start upgrading their networks to FTTP. In this article, we assess how cablecos can manage the FTTP migration process and...

Why spectrum renewal policy matters for network investment and service quality

Regulators face difficult choices about what to do when mobile spectrum licences are reaching expiry. Re-assignment processes must make optimal use...

Operators have an opportunity to increase their role in the SME cyber-security market

Results from our 1Q 2025 business survey indicate that operators have the potential to increase their share of the small and medium-sized enterprise...