Consumer services in the telecoms, media and technology (TMT) sector are characterised by dynamic change, rapid innovation and strong competition. Our consumer services programmes offer robust consumer data (including forecasts and primary research), case study reports identifying best practice, and active advice on a range of strategic issues. We look at how to maximise opportunities in core consumer services (such as mobile data and video content), as well as on how to formulate strategies for growth in new adjacent services with mass-market appeal, such as cloud gaming and smart home.
Consumer Services research programmes
Connected Consumer Survey
Analysys Mason's Connected Consumer Survey tracks and measures consumers' changing telecoms and media habits, device ownership, connectivity options and future plans
Latest Consumer Services research
View allFixed–mobile convergence quarterly metrics 2Q 2021
Tracker
Consumers care about the environment and operators’ sustainability initiatives should reflect these concerns
Article
SK Telecom aims to use the T Universe subscription service to increase its share of consumer spending