IT services providers, telecoms operators and investors need to realise value in fast-changing markets. Analysys Mason’s commercial and technical expertise enables them to do exactly that.

IT services markets are being disrupted by AI-led automation, hyperscaler ecosystems and accelerating business demand for cloud, data and security transformationcreating both growth opportunities and structural pressure on traditional service models. Providers must reposition towards higher-value, recurring services while managing margin pressure, talent shortages and intensifying competition.

Analysys Mason helps investors and management teams cut through this complexity. Few advisers understand both the commercial and technical side of IT services including the deals, customers, networks as well as vendor relationships and margin drivers beneath them. We combine deep sector knowledge with proprietary market data and hands-on transaction experience across managed services, digital transformation, cyber security and cloud. From acquisition through to exit, we assess markets, validate differentiation and execute value creation strategies that stand up to scrutiny. 

 

Catherine Hammond

We're specialists: every forecast is our own, independent and backed up with a clear understanding of the business market. Clients come to us for crisp, clear insights they can trust to grow their business.

Catherine Hammond Research Director
Harmeet Chana

Technology and IT is part of our DNA at Analysys Mason  we’ve helped builitIts why our clients come to us again and again for deep commercial insights explained in an honest, straightforward way.

Harmeet Chana Partner, expert in growth strategy and transaction support

300+ IT services due diligence and strategy projects delivered in the last 5 years
50+ countries covered by our business IT and telecoms market Research forecasts
20+ IT services sector specialists across Analysys Mason

Explore our services

  • AI readiness

    We help IT services providers automate delivery to improve utilisation, reduce cost-to-serve and enable scalable, higher-margin recurring service models through AI, tooling and operating model redesign. 

  • Investment due diligence

    We support investors with commercial and technical due diligence on IT services assets; assessing market positioning, growth sustainability, differentiation and key risks across fragmented and evolving subsectors. 

  • Positioning for investment

    Analysys Mason uses an evidence-based approach to help IT services providers articulate their strengths, growth opportunities and competitive advantages to maximise their ability to raise investment.  

  • Growth strategy

    We use an evidence-based approach to help IT services providers sharpen their market positioning by aligning vendor partnerships, technology capabilities and customer needs with the highest-growth opportunities in their target markets. 

  • Research

    We provide granular, country-level forecasts for IT services such as cyber security, cloud and business applications. We support IT vendors, service providers and telecoms operators to identify new growth opportunities and to inform and validate their marketing and investment strategies with confidence. 

  • Buy and build excellence

    We help IT services providers accelerate growth through buy-and-build strategies, bringing a structured and rigorous approach to acquisition targeting, execution and integration. 

Client projects

Client project

Enhancing Microsoft’s product and marketing strategy and strengthening its position as a thought leader in the SMB segment

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Client project

Securing the future with integrated IT operations

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Client project

Customisable total addressable market (TAM) model for an MSP-focused vendor

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Meet the team

Harmeet Chana

Partner, expert in growth strategy and transaction support

Catherine Hammond

Research Director

Christian Fischer

Partner, expert in B2B strategy and value creation

Li Lin

Senior Analyst