IBM: virtual assistants

16 November 2022 | Research

Company profile | PPTX and PDF (2 slides) | Customer Engagement


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IBM’s virtual assistant, Watson Assistant, enables companies to build their own virtual assistants (VAs) to support both employees and customers. Watson Assistant has been deployed by several telecoms companies to create VAs and streamline customer services.

Information included in this report

  • Strategy overview
  • Analysis of IBM, including strengths and weaknesses

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