Metaverse strategies: case studies and analysis

29 June 2022 | Research

Martin Scott | Oliver Bruff

Case studies report | PPTX and PDF (22 slides) | Video, Gaming and Entertainment

"Operators are well-positioned to play a major role in connectivity and edge cloud computing in the metaverse, but they will also have a role in content, applications and assets."


The metaverse could be worth trillions of US dollars and telecoms operators can play several roles. This report compares the metaverse strategies of three major telecoms operators with those of three hyperscalers, and assesses these strategies according to 10 sub-categories and 3 super-categories.

Questions answered in this report

  • What is the metaverse and how can companies operate or exist within the metaverse?
  • What roles are major telecoms operators intending to play in the metaverse?
  • In which metaverse service and platform categories do telecoms operators have an advantage over other large players such as hyperscalers?

Case studies in this report

Operators Other players
SK Telecom Meta
Telefónica Microsoft
Verizon Roblox

Read our associated article here.


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Martin Scott

Research Director

Oliver Bruff