Telecoms operators’ use of AI/analytics: trends and analysis 2H 2024
"Many telecoms operators have now launched multiple GenAI use cases, although non-GenAI technologies still have a considerable role to play in their operations."
This report summarises recent trends in telecoms operators’ use of analytics, non-generative AI (non-GenAI) and generative AI (GenAI) solutions across the customer, internal IT, network and revenue-generating-services domains. It uses data from Analysys Mason’s Telecoms operator AI/analytics activity tracker.
This report provides:
- an analysis of recent telecoms operator AI/analytics activities, including activities linked to non-GenAI and GenAI technologies
- insights into the non-GenAI- and GenAI-related use cases that telecoms operators are implementing
- insights into how telecoms operators are choosing to implement non-GenAI and GenAI use cases, including details of operators’ model implementation strategies and engagement with vendors.
Authors
Joseph Attwood
Analyst