Applications Data and Strategies

Overview

This programme provides consolidated market share and forecast data from all applications programmes, and covers strategies, themes and trends relevant to multiple application programmes. Topics include the migration of OSS/BSS to single integrated platforms and embedding AI. This programme also provides key data points, strategy reports and presentations to help vendors to understand macro-level topics that affect their markets.

Topics for 2026

Vibe (GenAI-based) programming and implications for applications
Agentic functionality and implications for future applications and partnerships

Typical client enquiries

How is autonomous networking being implemented? What examples are there?
What are the macro-level predictions for the market over the next 5 years, and which sectors are most likely to be growing?
Where are AI/GenAI/agentic technologies being implemented, which use cases are the most mature and how are these being implemented by vendors, operators and integrators?
What is the impact of AI on software coding, agentic frameworks and GenAI for development within operators, vendors and integrators?
How should vendors partner with hyperscalers?
What are the key buying criteria for operators?