Earth Observation

Overview

This programme provides data and strategic analysis regarding the satellite-based Earth observation and cloud computing markets. We present and explore the market revenue and downlink/cloud opportunity for relevant data and products (including imagery, information products and data analytics), while also providing strategic advisory navigating the technology, pricing, adoption and competitive challenge in these markets. Novel technology development and implementation are of prime focus.

Topics for 2026

• Trends in Earth observation (EO) market data, value-added services, information products and analytics
• Cloud services for EO
• AI developments

Typical client enquiries

• How can AI increase value or improve operational efficiency for us and our clients? What strategies should we consider?
• What are the strongest use cases for optical, SAR and non-imagery data, and what are the most-desired technical specifications?
• What are the business models that operators are adopting (satellite-as-a-service and vertical integration) to win in this market?
• How is the push for sovereignty redefining government and military interest, and how can we capitalise on that?
• What do investors look for in this market, and what needs to be done to garner and keep their interest and support?