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Pay TV and OTT video in the Middle East and North Africa: trends and forecasts 2018–2023

Martin Scott Principal Analyst, Research
Rémy Giraud Analyst, Research
Karim Yaici Senior Analyst, Research

"Retail revenue will grow by 11% between 2018 and 2023, but the average spend per user will decline by 22%."

This forecast unites our traditional pay-TV and OTT video forecasts for the Middle East and North Africa (MENA) into a single forecast because these services cannot be viewed in isolation. Retail revenue growth in the pay-TV market in MENA conceals longer-term issues with average spend, piracy and the use of OTT video services.

This report provides:

  • forecasts for the number of pay-TV households and services, premium OTT video users, their retail revenue (spend) and average spend per user (ASPU)
  • forecasts split by pay-TV platform: cable (analogue and digital), IPTV, pay DTT, satellite and operator OTT; operator OTT and third-party OTT are split by category of OTT video service – linear channels, linear events, TVoD (rental), TVoD (ownership) and SVoD
  • forecasts for 16 individual countries and MENA as a whole.

Geographical coverage and key metrics

Geographical coverage


Key performance indicators

Regions modelled:

  • Middle East and North Africa


Countries modelled individually

  • Oman
  • Qatar
  • Saudi Arabia
  • UAE


  • Pay-TV households and connections
  • OTT video users
  • Retail revenue (spend)
  • ASPU


Pay TV is split by the following access technologies:

  • cable (analogue and digital, CATV)
  • IPTV
  • pay digital terrestrial TV (DTT)
  • satellite (DTH)
  • operator OTT
  • third-party (non-operator) OTT


OTT video is split as follows:

  • linear – channels (paid-for and free)
  • linear – events
  • TVoD – (rental and ownership)
  • SVoD (paid-for and free)