Customer relationship management (CRM) is increasingly important to SMBs’ digital transformation and digital marketing strategies....

In this article, we use results from our consumer survey to investigate how intention to churn varies by operator in countries that have both...

Fixed broadband customers' expectations are changing and end users are placing greater value on the quality of in-home network connectivity....

5G services have been launched in most countries in Europe. Increasing coverage of 5G networks, and more-affordable 5G-ready handsets are rapidly...

Mobile service providers can use eSIMs to generate new sources of revenue and differentiate connectivity services on new features. The MVNO Honest is...

The viability of the traditional more-for-more strategy is coming under question because operators are unable to offer customers on unlimited plans...

Analysys Mason’s latest research on 5G standalone (SA) analyses the coverage achieved by leading operators across the 32 countries with active...

Mobile operators' business units struggle to differentiate their SME offers from their competitors’ and from their own consumer packages. In...

SMBs' spending on 2-in-1 PCs will grow at a CAGR of 11% during 2020–2025, while that on PCs overall will grow at less than 3%. This makes the...

Rich Business Messaging (RBM), the RCS-based business messaging product, offers more functionality than SMS and apps such as WhatsApp, but it has...