Salesforce: customer engagement

11 September 2024 | Research

Raúl Simmons Pérez

Company profile | PPTX and PDF (2 slides) | Customer Engagement| Applications Data and Strategies


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Salesforce offers cloud-based customer relationship management (CRM) solutions and enterprise applications that are focused on marketing, sales, fulfillment and service automation, analytics and application development. Salesforce is focused on embedding AI throughout its portfolio.

Information included in this report

  • Strategy overview
  • An analysis of the strengths and weaknesses of Salesforce

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Author

Raúl Simmons Pérez

Analyst