Morocco: state of the telecoms market 2025

13 August 2025 | Research

Country report | PPTX and PDF | Middle East and Africa Metrics and Forecasts

This country report and accompanying data provide a comprehensive overview of Morocco's telecoms market, including KPIs and data on subscribers, penetration, revenue and ARPU. The report analyses the strategies of major players in the country's fixed and mobile telecoms markets, and includes market share data and operators' infrastructure status.

Company coverage

This report includes information on the following players in Morocco's telecoms market.

Inwi
Maroc Telecom
Orange

Uni Fiber
Uni Tower

Data coverage

Analysys Mason's country reports and data provide a range of key metrics for each country's telecoms market. Figures are supplied for each year since 2006. Metrics include the following.

Connections

Mobile:

total (handset plus mobile broadband, excluding IoT), total including IoT
handset: smartphone, basic, smartphone share of handsets
mobile broadband
total, handset and broadband: 2G, 3G, 4G, 5G (and 2G, 3G, 4G, 5G share)
total and handset: prepaid, contract and prepaid share
IoT
penetration: total, prepaid, contract, handset, smartphone, mobile broadband, IoT

Fixed:

voice: narrowband, VoBB, dial-up
broadband: ADSL/VDSL, FTTP/B, cable modem, FWA, 5G FWA, other technologies
penetration (business sites and households): voice, broadband (DSL, FTTP/B, cable modem, FWA, other technologies)

Pay TV

Traffic

Mobile:

mobile-originated voice minutes
outgoing MoU per connection
cellular data: total, per connection
messages sent: total, per connection

Fixed:

fixed-originated minutes
outgoing MoU per active connection

Network-independent metrics

GDP
Population
Households
Business sites
Exchange rates

Operator-level metrics/market share

Mobile:

connections: total, prepaid, contract (and associated market share and year-on-year changes)
service revenue: total, voice, data (and associated market share), data share of service revenue
ARPU: total, voice, data

Fixed:

broadband subscribers (and associated market share, net additions and year-on-year changes)
broadband retail revenue
broadband ASPU

Pay TV:

connections
retail revenue

Service revenue

Mobile:

total
share of GDP
per capita per month
prepaid, contract, prepaid share
voice, messaging, data, data share

Fixed:

total (retail plus wholesale)
share of GDP
per capita per month

Retail revenue

Mobile:

total
share of GDP
per capita per month
per GB
2G, 3G, 4G, 5G (and 2G, 3G, 4G, 5G share)
voice, voice per minute
data, data per GB, messaging
handset, handset data
mobile broadband
IoT

Fixed:

total
share of GDP
per capita per month
voice
dedicated connections
broadband: ADSL/VDSL, FTTP/B, cable modem, FWA, 5G FWA, other technologies

ICT services

Pay TV

Wholesale revenue

Mobile
Fixed

ASPU

Mobile:

total
voice
data
mobile broadband
IoT
handset: total, voice, messaging, data, data from smartphones

Fixed:

voice
broadband

ARPU

Mobile:

total
prepaid, contract
voice
data
handset: voice, messaging

The analysis in this report is based on a snapshot of the data available at the time of publication. As DataHub is continuously updated with the latest information, click below to access the newest data associated with this report (access to the pre-loaded results is available to logged-in subscribers only).

Launch DataHub