Fixed–mobile customer benefits tracker 3Q 2025

Analysys Mason’s Fixed–mobile customer benefits tracker provides a comprehensive overview of the benefits that telecoms operators offer to customers that subscribe to both fixed and mobile services as part of a bundle.

The tracker captures both monetary and non-monetary benefits offered to fixed–mobile customers from operators' main brands and sub-brands. Benefits include:

• discounts compared to purchasing fixed and mobile services separately
• additional features or enhanced service levels
• exclusive access to selected services or products
• multi-SIM bundle options.

The tracker also outlines the eligibility criteria and conditions that customers must meet to access these benefits. 

We exclude operators that do not provide any specific advantages to customers that combine fixed and mobile services.

Data collection was conducted in July and August 2025

Geographical coverage

The tracker covers 90+ operators in 17 countries.