Opportunities for operators in the SOHO market
In this podcast, Tom Rebbeck (Partner) and Catherine Hammond (Research Director) discuss some of the tactics that operators could adopt to increase the small office/home office (SOHO) take-up of higher-value business-grade solutions.
For more information, see our associated article here. Additionally, our relevant case studies report can be found here and our report outlining the strategies for marketing products and services to SOHOs can be found here.
Analysys Mason's SME-related research servicesSME Services