Poland: pay-TV and streaming video forecast 2024–2030
29 January 2026 | Research
Forecast report | PPTX and PDF (4 slides) | Global Pay-TV and Video Metrics and Forecasts
This report explores the key trends and drivers behind Poland’s pay-TV and streaming video market. It explores why pay-TV will ‘hold steady’ in Poland amid technological shifts and how the streaming video market has returned to growth following a slowdown in 2023.
This report provides detailed 5-year forecasts for the adoption of pay-TV and streaming video services in Poland. It includes data on key metrics, describes key market developments and analyses operators’ strategies.

Geographical coverage and key metrics
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Geographical coverage |
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Key metrics |
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Country modelled:
Companies discussed in this report
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Pay TV is split by the following access technologies:
Streaming video is split as follows:
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The analysis in this report is based on a snapshot of the data available at the time of publication. As DataHub is continuously updated with the latest information, click below to access the newest data associated with this report (access to the pre-loaded results is available to logged-in subscribers only).
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