Application-to-person and CPaaS vendors: case studies and analysis
12 July 2023 | Research and Insights
Case studies report | PPTX and PDF (32 slides) | Mobile Services
"The role of A2P message aggregators continues to evolve beyond CPaaS to include other 'as-a-service' products."
Most large application-to-person (A2P) aggregators have expanded into offering a communications platforms-as-a-service (CPaaS) product. In this report, we examine the strategies of 12 A2P messaging providers. These companies are mostly based in Europe or the USA, but many serve customers globally. Their strategies vary widely based on their target customers.
Key questions answered in this report
- Who are some of the key players in the CPaaS market, and what are their business strategies?
- How important is it for vendors to offer a suite of third-party apps (for example, WhatsApp) to messaging aggregators?
- Do CPaaS players consider network-as-a-service (NaaS) APIs to be a potential future revenue stream?
Case studies included
|
|
USD4999
Log in to check if this content is included in your content subscription.
Downloads
Sample pages (PDF)Related items
Article
The South Korea AI Basic Act will reshape the AI industry, but comes with risks for telecoms players
Forecast report
Operational applications: worldwide forecast 2025–2030
Article
Co-location provider investment in clean energy and cooling systems has not stopped emissions rising