Oman: consumer survey

15 December 2022 | Research

Survey report | PPTX and PDF (6 slides); Excel | Mobile Services


"Omantel and Ooredoo should experiment with new approaches in order to be more competitive with Vodafone."

consumer_735x70_914788020.jpg

This report provides key findings from consumer survey data from Oman and gives an analysis at the operator level. It covers mobile services only.

The survey was conducted in association with On Device Research (ODR) between July and August 2022. The survey group was chosen to be representative of the mobile-internet-using population in Oman. We set quotas on age, gender and geographical spread to that effect. There were 750 respondents.

Topics analysed in this report

  • Net Promoter Scores (NPSs) and customer satisfaction metrics for mobile operators in Oman
  • Main drivers of mobile customer satisfaction metrics and intention to churn
  • Breakdown of mobile users by data allowance
  • Operator channels and the link with customer satisfaction

USD1499

Log in

Log in to check if this content is included in your content subscription.

connected consumer services

Consumer survey

Analysys Mason's annual consumer survey tracks and measures consumers’ changing telecoms and media habits, device ownership, connectivity options and future plans

Read more