Saudi Arabia: consumer survey
01 November 2023 | Research
This report provides key findings from consumer survey data from Saudi Arabia and gives an analysis at the operator level. It covers fixed broadband, mobile and pay-TV services.
The survey was conducted in association with OnDevice Research in July and August 2023. The survey group was chosen to be representative of the internet-using population in Saudi Arabia. We set quotas on age, gender and geographical spread to that effect. There were at least 750 respondents.
Topics analysed in this report
- Fixed and mobile operators' performance in terms of customer satisfaction
- Fixed and mobile operators' performance in terms of the number of subscriptions to higher speed plans and data allowances
- The feature sets that will need to be adapted in order to defend against future churn
- Consumers' current use of digital gaming and streaming video services
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Analysys Mason's annual consumer survey tracks and measures consumers’ changing telecoms and media habits, device ownership, connectivity options and future plans