Saudi Arabia: consumer survey

01 November 2023 | Research

Oliver Bruff

Survey report | PPTX and PDF (7 slides); Excel | Fixed Broadband Services| Mobile Services| Video, Gaming and Entertainment

"Challenger operators in Saudi Arabia will struggle to poach fixed broadband customers from stc but there is plenty of room for other operators to grow their fixed subscriber bases from new connections."


This report provides key findings from consumer survey data from Saudi Arabia and gives an analysis at the operator level. It covers fixed broadband, mobile and pay-TV services.

The survey was conducted in association with OnDevice Research in July and August 2023. The survey group was chosen to be representative of the internet-using population in Saudi Arabia. We set quotas on age, gender and geographical spread to that effect. There were at least 750 respondents.

Topics analysed in this report

  • Fixed and mobile operators' performance in terms of customer satisfaction
  • Fixed and mobile operators' performance in terms of the number of subscriptions to higher speed plans and data allowances
  • The feature sets that will need to be adapted in order to defend against future churn
  • Consumers' current use of digital gaming and streaming video services


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