The enterprise market presents a large opportunity for telecoms operators to offer traditional telecoms services, but also provides plenty of opportunity for operators to expand into new markets. IoT is just one example of where operators are earning revenue from new product lines.
Analysys Mason's Enterprise and IoT research practice explores the developments in the existing enterprise business, and follows the new areas, such as cloud and security.
All of our Enterprise and IoT research programmes are supported by:
- a large primary research exercise, with interviews of over 1500 enterprise buyers,
- detailed, country-by-country and product-by-product revenue and volume forecasts
- long strategy reports
- short comments.
Analysys Mason provides comprehensive coverage of the Enterprise and IoT opportunity through five research programmes.
Latest from the knowledge centre
This report is based on our survey of over 1000 small and medium-sized enterprises and explores take-up and key providers of unified communications (UC) services, and customer satisfaction with these services. Our results suggest that there is significant potential for increased penetration of UC solutions, particularly in Europe, but providers need to work on improving customer satisfaction.
What are the the opportunities and roles available to operators in the IoT space?
Few strategy plans for operators do not mention IoT, and for some operators (including, Orange, Verizon and Vodafone), IoT is of central importance. If IoT is to become a new growth area within the telecoms industry, it will need to contribute significantly more revenue to the overall business than connectivity alone can generate.