The application-to-person (A2P) SMS market has enjoyed steady growth in recent years, but it faces numerous challenges. Read our findings from MEF's...
A number of new MVNOs are launching in Europe. We explore how N26 and Revolut (and possibly Octopus Energy) will look to win mobile customers in a...
Operators are bundling new AI services, such as ChatGPT and Perplexity, with their mobile plans as a way of defending ASPU. Learn more about selected...
KDDI has long had a strategy of diversification away from telecoms, but with mixed results. This article explores KDDI’s strategy, its...
The volume of application-to-person (A2P) messages is increasing worldwide because businesses are introducing mobile and digital channels to support...
MWC25 provided some interesting ideas about the future of mobile services. Operators are expected to add AI-related services into their plans and to...
The launch of 5G services did not reverse the ongoing decline in mobile revenue, despite operators’ hopes. This report examines consumer...
By the end of 2025, over 50% of Europeans will live in countries with three major MNOs, driven by recent market...
SK Telecom’s current core business looks similar to that of many other telecoms operators, but rather than accept tepid growth rates, SK...
Mobile service providers can use eSIMs to generate new sources of revenue and differentiate connectivity services on new features. The MVNO Honest is...