Business strategy and planning

Our in-depth understanding of the three major change drivers in the market – commercial, technology and regulatory – enables us to provide robust business strategy and planning advice that supports operators in enhancing competitiveness and enterprise value.

  • Commercial drivers: Our understanding of the implications of changes in industry's competitive structure and customer habits is based on our extensive worldwide footprint and experience with operators, as well as strong data sources from our in-house Research business.
  • Technology drivers: We quantify the changes in cost–performance economics and help to address network migration challenges through extensive forward-looking technology assessments with vendors and with operators' technology costing departments.
  • Regulatory drivers: For example, we analyse changes in the dynamics of wholesale services as well as costs as a result of interconnection charges.

With our unique expertise-based approach, we support operators worldwide through all key stages of  strategic analysis, assessment and planning.

  • Strategic analysis: Identifying the need for change, including assessing the changing competitive landscape and the role for operators in the value chain.
  • Strategic assessment: Assessing the options for change and setting the new direction, including planning for partnerships and new investments in technology.
  • Business planning: Planning for change, including detailing the market approach, quantification of financial returns and tools for tracking the business change.

Case studies More case studies

Data centre business strategy planning

We developed a commercially sustainable business plan and strategy for a national data centre in East Africa.

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Featured Articles More articles

  • Wireless networks tracker 3Q 2017

    Updated on a regular basis, the 'Wireless networks tracker' allows you to search up-to-date information on network deployments by region, country, operator, network technology, licence and launch date, as well as coverage information. The tracker features both GSM and CDMA operators, and includes deployments of HSPA, HSPA+, LTE and LTE-A.

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  • Vertical co-investment model for 5G: the China Unicom example

    Research Directors Rupert Wood and Tom Rebbeck discuss the investment by internet and industrial firms into China Unicom, and explore what this could mean for 5G.

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  • Spectrum scarcity and heavy traffic drive emerging Asia–Pacific operators to consider 2G/3G migration

    2G represents a large percentage of subscribers in many emerging Asia–Pacific markets, but the revenue contribution of these customers is disproportionately low. Emerging Asia–Pacific mobile network operators must avoid losing the revenue generated by their many 2G customers, while also dedicating more spectrum to more-advanced technologies, such as 4G which generate proportionally more revenue and are in demand.

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