This article discusses EE's new fixed–mobile convergence (FMC) offer, launched on 20 October...
The advance of eSIMs in the consumer segment is inevitable. If operators do not control the narrative and the transition, they could lose out to...
In August 2024, Analysys Mason completed the primary stage of its annual consumer survey. This short piece summarises some of the initial...
This article highlights major telecoms market developments in Asia–Pacific (APAC) and includes data from Analysys Mason’s 3Q 2024 DataHub...
The total value chain revenue generated by cellular connected drones worldwide will be more than USD8 billion in 2030, but connectivity will account...
This article uses our 2021 consumer survey results to explore the relationship between gaming and telecoms spend. Operators should target hardcore...
There is an increasing trend for MNOs to offer shared plans, such as family shared plans or individual shared plans across multiple devices. However,...
The big data approach jointly developed by Analysys Mason and DataSpark has been used to demonstrate an 11% improvement in RoI compared to an...
Many mobile operators that launched fixed services have struggled to gain customers. Fixed customers have low churn rates. The common strategy of...
This article discusses why fixed–mobile convergence (FMC) customers are more likely to buy high-end plans and additional services and products...
