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Lithuania telecoms market report 2021

01 June 2021 | Research

Polytimos Kontos

Country report | PPTX and PDF (19 slides); Excel | European Country Reports


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This country report and accompanying data annex provide a comprehensive overview of Lithuania's telecoms market, including KPIs and data on subscribers, penetration, revenue and ARPU. The report analyses the strategies of major players in the country's fixed and mobile telecoms markets, and includes market share data and operators' infrastructure status.

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Company coverage

This report includes information on the following companies.

  • Balticum
  • Bite
  • Cgates
  • Home3
  • Init
 
  • LRTC
  • Splius
  • Tele2
  • Telia Company (Telia)

 

Data coverage

Analysys Mason's country report data annexes provide a range of key metrics for each country's telecoms market. Figures are supplied for each year since 2003. The data annex was last updated in May 2021 to include 4Q 2020 data. Metrics include the following.

Connections

  • Mobile:
    • total (handset plus mobile broadband, excluding IoT), total including IoT
    • handset: smartphone, basic, smartphone share of handsets
    • mobile broadband
    • total, handset and broadband: 2G, 3G, 4G, 5G (and 2G, 3G, 4G, 5G share)
    • total and handset: prepaid, contract and prepaid share
    • IoT
    • MVNO and MVNO share
    • penetration: total, prepaid, contract, handset, smartphone, mobile broadband, IoT
  • Fixed:
    • voice: narrowband, VoBB, dial-up
    • broadband: residential, business, DSL, FTTP/B, cable modem, FWA, other technologies, ULL, VULA, net additions
    • penetration (business sites and households): voice, broadband (DSL, FTTP/B, cable modem, FWA, other technologies)
  • Pay TV:
    • total operator, CATV, analogue, digital, IPTV, satellite, pay-DTT, operator OTT
    • penetration: total operator, CATV, analogue, digital, IPTV, satellite, pay-DTT, operator OTT

 

Traffic

  • Mobile:
    • mobile-originated voice minutes
    • outgoing MoU per connection
    • cellular data: total, per connection
    • messages sent: total, per connection
  • Fixed:
    • fixed-originated minutes
    • outgoing MoU per active connection

 

Network-independent metrics

  • GDP
  • GDP per capita
  • Population
  • Households
  • Business sites
  • Exchange rates

 

Operator-level metrics/market share

  • Mobile:
    • connections: total, prepaid, prepaid share,  contract (and associated market share)
    • service revenue: total, prepaid, contract,  voice, data, data share of service revenue
    • retail revenue: voice, data, data share of retail revenue
    • ARPU: total, prepaid, contract, voice, data
    • traffic: outgoing voice traffic, outgoing MoU per connection, messages sent per connection
  • Fixed:
    • connections: voice (narrowband, VoBB), broadband (DSL, FTTP/B, cable modem, FWA, other technologies, plus associated market share and net additions)
    • retail revenue: voice, broadband (DSL, FTTP/B, cable modem, FWA, other technologies, plus associated market share)
    • ASPU: voice, broadband
    • traffic: outgoing minutes
  • Pay TV:
    • connections
    • retail revenue
 

Service revenue

  • Mobile:
    • total
    • share of GDP
    • per capita per month
    • prepaid, contract, prepaid share
    • voice, messaging, data, data share
  • Fixed:
    • total (retail plus wholesale)
    • share of GDP
    • per capita per month
  • All (mobile, fixed and network-independent):
    • total (retail plus wholesale)
    • share of GDP
    • per capita per month
    • total including pay TV

 

Retail revenue

  • Mobile:
    • total
    • share of GDP
    • per capita per month
    • per GB
    • voice, voice per minute
    • data, data per GB, messaging 
    • handset, handset data
    • mobile broadband
    • IoT
  • Fixed:
    • total
    • share of GDP
    • per capita per month
    • voice: narrowband, VoBB
    • dedicated connections
    • broadband: DSL, FTTP/B, cable modem, FWA, other technologies
  • ICT services
  • Pay TV
    • total operator, CATV, analogue, digital, IPTV, satellite, pay-DTT, operator OTT
  • All (mobile, fixed and network-independent):
    • total 
    • share of GDP
    • per capita per month
    • total including pay TV

 

Wholesale revenue

  • Mobile
  • Fixed

 

ASPU

  • Mobile:
    • total
    • prepaid, contract
    • voice
    • data
    • mobile broadband
    • IoT
    • handset: total, voice, messaging, data, data from smartphones
  • Fixed:
    • voice
    • broadband

 

ARPU

  • Mobile:
    • total
    • prepaid, contract
    • voice
    • data
    • handset: voice, messaging

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